4 Simple Ways For Small Businesses To Increase Customer Loyalty And Sales

As a small business owner you know every customer counts! Did you also know that it's easier to retain an existing customer than to attract and bring in new ones? Once you get a customer in your door or your website - you have the best opportunity to retain and maintain them as a loyal customer. To help you do that we've put together some easy tips to help keep your customers engaged, happy and coming back for more.

Thank You Cards

When was the last time you received a note or card? How did you feel about that? Sending a thank you card with a handwritten message goes a long way to build trust, loyalty and long lasting relationships with your clients. If you're too busy or too big for hand written notes, a professionally printed thank you card slipped into each order is a great idea. Add a thank you discount code with a short expiry date to reward your customers and they are 80% more likely to make another purchase within 30 days.

Stickers

From branding your boxes, bags and sealing wrapping paper to free swag, your own logo stickers help build your brand awareness and recognition. Think like a rancher, anything that moves gets branded! With hundreds of sticker printing options available and 25 years of sticker printing experience Clubcard is your one stop print shop for all things sticky.

Business Cards

Everybody needs business cards and it's never a bad idea to look at a redesign and upgrade of your most requested marketing piece. From simple and affordable to the most luxurious letterpress business cards we have an option to fit your budget and timeline. Did you know there are formal protocols for exchanging business cards? Check our our blog post on The Ritual of Business Card Exchange.

T-Shirts & Tote Bags

What could be better than your business as a fashion statement and carried into every shop in the neighbourhood? Whether you have your staff rock your company tee for uniformity or you get creative and sell t-shirts bearing the logo of your fantasy badminton team, you can't go wrong with a great tee!

Small Business Week Events

The small business administration organizes several national events that every small business can participate in and benefit from including online seminars, Facebook live events and virtual conferences. You can learn more about all events and find plenty of helpful media here. Here are some of the events that we suggest:

• Small Business Week Virtual Conferences and Webinars
  Tuesday May 7 to Wednesday May 8
  
  The U.S. Small Business Administration and SCORE Association will host a free, 2-Day Virtual Conference during National Small Business Week. The conference will take place Tuesday, May 7 – Wednesday, May 8. Registration is free to the public. Participate in all the webinars or pick and choose the topics you like. You will also have the opportunity to meet other business owners and chat with industry experts. The Virtual Conference offers all the best parts of an in-person conference, but without the hassle of traveling.
  
  Register here
  
  

• National Small Business Week Twitter Chat
  Friday May 10 at 12pm Eastern Time
  
  Join SBA (@SBAgov) and industry experts for the National Small Business Week Twitter Chat on Friday, May 10 at 12pm ET on how to start and grow a small business. We’ll be sharing tips and tricks to help you along your business journey. Join/follow the conversation with #SmallBusinessWeek.