- Things You Should Know
- File Prep
Send bold messages with bespoke postcards created on 18pt thick pure black uncoated card stock. The matte black surface is the perfect canvas for striking foil stamped artwork in pearl, metallic or hologram foil colors that shimmer against this subdued black stock.
Take your postcards to the very pinnacle of style with optional embossing, debossing and create custom shape post cards with die-cutting.
When your postcards are meant to evoke a response this elegant choice is very much up to the task!
Supply Die Lines As Vector Files
Please supply your die line file in Vector format, if you need help preparing your die line, watch the tutorial video or select the option to have us create your die line for you.
Simple Shapes Save Money
The prices listed are for cards cut to simple custom shapes. If your cards require intricate cutting, we will need to provide a custom estimate. We will let you know if your die line requires a custom estimate during the file check process.
Foil Area Should Be Less than 2 Square Inches
Foil is based on an estimated foil size of around 1" x 2". Full foil coverage, or borders that go around the edge of the card require a larger die and would need to be custom quoted for the additional die size.
Foil Can Fluctuate
With the foil stamping, you can expect some slight shifting throughout the print run between each foil layer, or spot gloss and foil. There may be up to 1/16" shift on the placement of the foil. Keep this in mind if you are trying to align foil with other printed artwork on the card.
Fine Detail / Small Text Does Not Translate Well To Foil
Fine detail in foil stamped elements can fill in (the center of an "e" or "a" in small type, or fine detail in an image or complex logo).
Leave Wiggle Room for Cutting
During the die-cutting process, there will be a degree of shifting of the cut. A good design leaves a 1/8" critical margin inside the trim line to compensate for this shifting. Art that extends to the edge of the card requires a 1/8" bleed.
Die Cut Holes or Space Between Die Cut Elements Need to Be 1/8"
Any hole or interior shape that will die cut needs to be at least 1/8" in diameter. Say you were die cutting a letter U shape, the aperture in the U (the space between the two stems) must be at least 1/8". Small cut like this may not be strip away during cutting but a gentle tap will knock it out!
Die Size Matters
The die line must fit within the size ordered; for example if you order a 4" x 6" die cut card, your shape must fit within a 4" x 6" boundary.
Technical Specifications + Templates
Foil Stamping: foil elements need to be setup as vector artwork. Please include a separate file or artboard for each foil color.
Die Line: supply a file that includes a vector path outline indicating the shape and size of your die cut card. Pricing is based on simple shape, so your die line should be as simple as possible or the order may be placed on hold to quote the complex die.
Bleeds: all files must have a 1/8" bleed on each side
Live Area: keep all critical text and artwork 1/8" inside the trim
Fonts: fonts must converted to curves/outlines (we do not accept fonts).
Transparencies: flatten all transparencies
Types Of Files We Accept: MAC & PC files from Illustrator (EPS or AI), CorelDraw (CDR or EPS) and Adobe Acrobat PDF.